CL.

Creative technologist — physical places / Los Angeles

Christian Lozano.

Web applications, games, and interactive content for museums and brand homes — built to survive the public, unattended, for years.

Five Toyota experience centers U.S. Space & Rocket Center 50+ live installations

Flagship
builds

01 / Selected work

Fabrication draft of the Ship's Bridge Simulator: three wrapped screens as bridge windows above a console with wheel and throttle

Fig. 00 — Fabrication draft OAC · Detroit, MI

Opening 2026

Outdoor Adventure Center · Detroit, MI

Ship's Bridge Simulator

The Outdoor Adventure Center wanted visitors to feel what it takes to steer a real ship. So we're building them a bridge: three screens for windows, a physical wheel and throttle wired through custom sensors, and open water simulated in Unreal Engine — wind, wake, and momentum included. I scoped it, and I'm directing the build.

Field note

Sensor input gets filtered and remapped in-engine, so a kid slamming the throttle reads as intent. The sea itself is a real-time water particle system. And because the side screens angle in like a real bridge, it renders through nDisplay — Unreal's way of drawing a correctly-angled view for each screen instead of one stretched image.

Unreal Engine + nDisplay (real-time 3D) · three-screen bridge · custom wheel + throttle sensors

How We Know the Weather exhibit — 24'×14' LED wall with live radar at the U.S. Space & Rocket Center
Weather exhibit interactive stations Weather exhibit hands-on games Weather exhibit display detail Opening night crowd on the exhibit floor

Fig. 01 — 3,500 sq ft · live since 2025 800K visitors / yr

U.S. Space & Rocket Center · Huntsville, AL

How We Know the Weather

A 3,500 square feet of live science at the U.S. Space & Rocket Center: a 24'×14' LED wall streaming real Baron weather feeds (the same ones you might see on TV behind wather broadcasters), and 54 screens of hands-on games — in front of 800,000 visitors a year.

Field note

I carried this from concept through install — building the content and project-managing the content teams. The wall runs my HTML layout through a a video processor that crashes on the wrong resolution, so every block is pinned to its exact pixel region, and a dropped feed fails quietly instead of taking the wall down.

Live NASA / NOAA / Baron data · 24'×14' LED wall · 54 screens · web-based interactives

Toyota North America exhibit — synchronized interactive map installation in Plano, Texas

Fig. 02 — One of five Toyota centers Plano, TX

Toyota Experience Center · San Antonio, TX

Toyota North America

Six applications and six video channels act as a single synchronized piece, built end to end inside Toyota's design system. One simple story about people, places, and cars.

Field note

The apps stay communicate with each other over WebSockets — a live connection that lets every screen react in the same instant. It's the most complex build in the Center, and it reads as one simple story.

Six synced apps · WebSockets (real-time sync) · six video channels

Index
of work

02 / 2019 → now

  • Field note Toyota holds thousands of patents almost nobody outside R&D ever sees. This turns them into a browsable wall — one touchscreen driving four displays, room lighting shifting as you swipe, and every story set against a generated particle-network background, so that color changes were calm and graceful. A XC2055 BrightSign runs a web app on a Node.js WebSocket backbone — one live line every display and lighting cue listens to — installed in 2025.
    Patents Interactive touchscreen and display wall
  • Field note Hand-crafted animation aligned to real satellite imagery and the plant's actual footprint, calibrated so the map lands exactly where the geography does.
    San Antonio projection-mapped table Projection table detail with plant footprint
  • Field note Toyota Mississippi earned LEED Platinum — the highest green-building rating there is — and it deserved better than a plaque. It became a touchscreen story in plain language, built to ADA reach ranges, with an attract loop that resets for the next guest.
    LEED Platinum sustainability kiosk interface
  • Field note The welcome sequence for the six-screen marquee at Toyota Kentucky. Marquee screens have real gaps between them — mullions — so I rebuilt the exact panel layout inside After Effects and edited to it: content that ignores the gaps looks broken the moment it goes up. Assembled, timed, and delivered ready for the wall, with no surprises on site.
    Toyota Kentucky Experience Center marquee video installation
  • Field note A game about solar power for kids: drag panels across a cartoon Detroit skyline, chase the sun, dodge the clouds. Rounds are short on purpose — a station that takes three minutes per kid bottlenecks an entire school group.
    Solar game installation
  • Field note An 80-inch touchscreen telling Toyota's hydrogen story. It started as a designer's Photoshop file; the job was making it live — animated, touchable, video running behind it — without drifting from the design. It landed around 95% true to the original, built in 1080 and 4K versions so it holds up on whatever screen the space calls for.
    Hydrogen Society interactive touchscreen kiosk Hydrogen Society interactive touchscreen kiosk detail
  • Field note Toyota wanted to honor the Sienna's role in accessible mobility. The client sent raw content; the concept, the flow, and the screen design came from here — worked out in Photoshop, then programmed on BrightSign, the solid-state players exhibits use because they boot straight to content and keep running. Reachable and readable from a wheelchair, by design.
    Toyota Sienna Mobility Kiosk Toyota Sienna Mobility Kiosk detail
  • Field note Banana peel, pizza box, bottle — which bin? The game runs on Detroit's actual recycling rules, so what a kid learns on the museum floor is still true in their own kitchen.
    Recycling game with campaign Recycling game interface Recycling game installation on the museum floor
  • Field note Guests pin where they're from; kids draw and submit their stories. It's offline-first — the app keeps working when the venue network doesn't — and an admin panel routes every submission straight into the museum team's workflow.
    Visitor registry pin map Visitor registry drawing submissions Visitor registry drawing
  • Field note Different cultures saw different stories in the same stars. Constellations trace themselves in, layered with those stories — fact-checked against both the traditions and the astronomy — and the writing is meant to send you outside to look up.
    Night Sky constellation wall
  • Field note Decades of Toyota commercials, cleared and sequenced with the brand and archive teams into one timeline on a 65-inch touchscreen. The curation is the work: funny, nostalgic, heartfelt, era by era.
    Commercials Tower portrait touchscreen
  • Field note Families tap into Michigan's outdoor destinations and see what they can do there. Built in ArcGIS — mapping software the museum's own staff can update — so it stays current without calling a developer.
    Interactive ArcGIS map of Michigan destinations
  • Field note Live environmental data on split-flap Vestaboard displays — the kind that click and flip like an old train-station board. Calm, ambient information instead of one more screen asking for attention.
    Vestaboard displaying environmental data
  • Field note Toyota's California design studio has a story worth sitting with. It lives on a display chosen to echo the CALTY book when opened, hosted locally so it runs with no internet at all.
    CALTY eReader display
  • Field note Publications, illustrated maps, large-format prints, identity. Print is where taste shows with nothing interactive to hide behind — original illustration, and files genuinely ready for press.
    Editorial design — publication spread Editorial design — illustrated map Editorial design — print detail Editorial design — publication cover Editorial design — layout spread Editorial design — identity work
  • Field note Touchscreens, wayfinding, and community walls across brand homes and museums. Each one passes the same bar: run twelve hours a day unattended, recover from a power pull without a keyboard, and make sense to a six-year-old and her grandmother.
    San Antonio Toyota community wall installation Interactive kiosk installation Touchscreen kiosk in exhibit space Wayfinding kiosk detail

The person on
opening day

03 / About

Christian Lozano leaning on a stone ledge in a temple courtyard, smiling

Christian Lozano CH Experiences LLC

I design it, build it, and stand next to it when the doors open.

The software side of exhibits is my whole job — web applications, games, interactive maps, video. The work is live at five Toyota experience centers across four states (60,000+ sq ft combined), the U.S. Space & Rocket Center, and Detroit's Outdoor Adventure Center.

Most of it is judgment: what belongs on a screen, what belongs in the room, and what a visitor should feel in the few seconds they give you. I prototype in days, not weeks — AI-assisted where it earns its place — then harden the work for years of public use.

Tools I reach for — React · Node.js · Unreal Engine · BrightSign · ArcGIS · AWS · After Effects · Premiere

50+
Live installations
800K
Visitors / yr · USSRC
5
Toyota experience centers

Approach

04 / How it ships

  • Value over novelty

    Technology isn't the question anymore — value is. An interactive earns its square footage or it doesn't ship.

  • Story first, systems underneath

    Place and narrative lead. Then the work: accessible to every visitor, working in more than one language, online or off, and still running when nobody's watching.

  • There on opening day

    One person accountable from the pitch to install.

How I build
experiences

The order matters

  1. 01

    One true thing

    Strip the topic to one idea worth telling.

  2. 02

    Make it a feeling

    A temperature, a weight, a sound.

  3. 03

    Make it about you

    It lands on something you already know.

  4. 04

    Cut until it's sharp

    One hero moment. One ending you keep.

  5. 05

    Then, technology

    Chosen last. It serves without showing off.

05 / Contact

Let's build something that holds up.